Jimmy Fallon and a bunch of other celebs are getting sued for shilling their expensive monkey pictures

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Jimmy Fallon, Gwyneth Paltrow, Justin Bieber, Madonna, and other celebs who spent a pretty embarrassing chunk of time over the years trying to convince fans that ugly pictures of monkeys were both a) cool and b) a lucrative investment opportunity are getting now hit with a lawsuit. Specific – and per THR– a number of celebrities are this week defendants in a new lawsuit accusing at least some of them of, among other things, failing to disclose a financial interest in a company that facilitates the purchase of Bored Ape Yacht Club NFTs, even if they made publicly advertise the brand.

This lawsuit is being filed by Adonis Real and Adam Titcher, two Ape buyers who have lost money on their purchases and are hoping to develop a class action lawsuit against all involved. Their targets include BAYC parent company Yuga Labs, a number of celebrity promoters who endorsed the brand (Paris Hilton, Diplo, Post Malone, Snoop Dogg, Stephen Curry, Kevin Hart, DJ Khaled and more are also named as “Promoter Defendants “), and well-known music industry executive Guy Oseary, who is accused of setting up petty payments through a company called Moonpay (which many of the said celebrities are reportedly investors in) to pay them for their endorsements.

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Much of the litigation’s focus is on Oseary, Madonna’s longtime manager (as well as U2, the Red Hot Chili Peppers and more), who has been referred to in the legal documents as “the Fifth Monkey.” (In addition to the four founders of Yuga Labs, all also defendants.) Oseary is accused of exploiting his considerable network of contacts — the lawsuit specifically calls for his assistance in Fallon’s booking of U2 in the early days of the president’s tenure. host on The tonight show– to bring in famous investors and promoters to build the Bored Ape brand.

Jimmy Fallon buys his first NFT with MoonPay

A November 2021 featured Tonight Show interview with web artist Matt “Beeple” Winkelmann (who reportedly does business with Oseary, and also a named defendant in the lawsuit), the lawsuit accuses Fallon of being paid to promote the brand when he talked about getting his own ugly monkey photo via Moonpay, writing “Fallon has not disclosed that he had a financial interest in MoonPay or that he was likewise financially interested, directly or indirectly, in the increased sales and popularity of Yuga securities.” The lawsuit continues with reportedly a number of other transactions in which celebrities appear to have been paid, either in cryptocurrency or NFTs, in exchange for their endorsement.

A Yuga Labs spokesperson this week responded to the lawsuit, calling the allegations “opportunistic and parasitic. We are convinced they are unfounded and look forward to proving them.” This isn’t the first celebrity-focused NFT/crypto lawsuit to pop up in recent months, as the entire market continues to rest comfortably on the toilet. (Trade in the Bored Ape NFTs is reportedly down 93 percent since launch.) A number of paid promoters (including Larry David) were recently named as defendants in a lawsuit for promoting crypto exchange FTX.

You can read the full text of the Bored Ape suit at THR.

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The Valley Voice
The Valley Voicehttp://thevalleyvoice.org
Christopher Brito is a social media producer and trending writer for The Valley Voice, with a focus on sports and stories related to race and culture.

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